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Eesha Choudhari is an accomplished professional with diverse experience in product management, business analysis, and innovation strategy. Currently serving as a Senior Product Manager and previously a Senior Business Analyst at IPSY, Eesha also founded PRISM Innovation Studio, where innovation strategies are developed. Eesha has held roles as a Design Researcher and Market Trend Analyst at the Stanford University Center for Design Research, and has entrepreneurial experience as an Entrepreneur-In-Residence at Fabrica, where a wine subscription startup, SOM, was founded. Eesha started a career at VMware as a Business Analyst for Americas Marketing. Eesha holds a B.S. in Engineering with a focus on Product Design and Management from Stanford University.