Isabel Rojas is a seasoned marketing professional with extensive experience in strategic planning and leadership within the healthcare sector. Currently serving as the Group Head of Planning for IPG Health, Isabel leads strategy across McCann Health and FCB Health agencies in major European markets. Previously, Isabel held the position of Head of Planning at FCB Health Europe, as well as other key roles including Engagement Strategy Director and Head of Strategy at HAVAS LYNX, where Isabel oversaw multiple accounts and mentored teams. Isabel's career also includes experience as a Brand Consultant, Brand Manager, and various roles in marketing coordination and planning at organizations such as KCOM and Fox International Channels. Isabel holds a Master’s degree in Marketing from Alliance Manchester Business School and a Bachelor’s in Communications from UCAB.