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Rafael Soares Gonçalves is an accomplished professional with extensive experience in strategic planning, design, and customer experience across various roles. Currently serving as Diretor de Planejamento Comercial at Intervalor, Rafael has held significant positions including Director of People & Culture at Cadastra, Co-Founder at Paralelo Sandbox, and Head of Design and UX Research at Neon. As Senior Director at Mutant, Rafael contributed to the growth and strategic direction of multiple companies within the group. Additionally, Rafael's background includes roles in digital marketing, customer experience management, and as a professor, showcasing a strong foundation in both practical and academic settings. Educational qualifications include a Bachelor's degree in Advertising and Propaganda from Centro Universitário Belas Artes de São Paulo and a technical formation in Digital Design from Universidade Anhembi Morumbi.