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Gabriela Bossio is an experienced professional in brand development and communication, currently holding the position of Desarrollo de Marca y Comunicación at interacso since July 2021. Prior to interacso, Gabriela was the Responsable de marca y producto digital at Smart and Smart from July 2019 to June 2021, where responsibilities included brand development, content marketing strategies, and digital product design. Gabriela's career also includes significant contributions as Directora Creativa Ejecutiva and co-founder at Neo Labels, a pioneering digital agency in Madrid, and various roles at CP Proximity, btob:), TMP Worldwide, and JWT, focusing on creative copy and project management. Educational qualifications include a Licenciado in Comunicación Audiovisual from UCAB and multiple certifications in narrative design, social innovation, and service design.