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Ghassan Zoghbi is a seasoned Design Director currently at Insignia Worldwide since October 2022, previously serving as Design Director and Associate Creative Director at FEER McQUEEN from May 2021 to September 2022. Prior experience includes working as an Associate Creative Director at Operation Unicorn, where a focus was placed on creating strategic brand communications, and at Grey Group EMEA, overseeing the regional creative strategy for Procter & Gamble’s Downy Fabric Softener. Ghassan's career began as a Graphic Designer at Tamra-c2 and later as an Art Director at Fortune Promoseven, contributing to innovative campaigns for Nestlé’s Nescafé brand. Formal education includes a Bachelor of Commerce in Business Management from Université Saint-Esprit De Kaslik, attained in 2000.