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Andrew Smith is a seasoned financial services professional with extensive experience in digital engagement, customer experience, and education strategy within the Australian financial sector. Currently serving as a Digital Engagement Strategist at Insignia Financial since July 2022, Andrew is responsible for creating and producing financial literacy content for digital platforms. Prior roles include Superannuation Consultant at National Australia Bank, where insights were applied to improve customer experiences, and Head of Region at Hostplus, leading account manager teams. Andrew's background also includes significant contributions to corporate and institutional wealth management, online learning, and client relations, underpinned by a Diploma of Financial Planning and a Synchronous Facilitation Certificate.