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Melinda Schiera is a skilled Digital Marketing Analyst currently at Insight Global since May 2024, with a strong background in digital marketing and analytics. Previously, Melinda worked as an Analytics Strategist at BlastX, implementing complex analytics solutions for clients and focusing on customer journey analysis to enhance marketing efforts. As a Sr. Marketing Strategist at Search & Convert, Melinda utilized various analytics tools for tracking and optimization, contributing to strategic recommendations for conversion rate improvements. Earlier experience includes a Marketing Coordinator role at Endeavor Real Estate Group, where Melinda managed digital marketing initiatives, and a Digital Content Strategist position at No Time for Social, overseeing content strategies across social media. Melinda began the marketing career as a Content Marketing Intern at Hot Dog Marketing, LLC. Melinda holds a B.A. in Biology and Business from Indiana University Bloomington.