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The Innovation Managers at Innovate Calgary play a pivotal role in guiding startups and researchers through the commercialization process of their innovations. They provide expert support in areas such as business strategy, market analysis, and funding opportunities, ensuring that promising discoveries and technologies from the University of Calgary reach their full market potential. By leveraging their specialized knowledge across various sectors, including medical, life sciences, and social innovation, the team fosters collaboration and drives growth within the entrepreneurial ecosystem.