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Aradhana Agrawal is a seasoned professional in PR and communications with extensive experience across various organizations. Currently serving as Senior Specialist for PR & Communications at Infobip since January 2022, Aradhana develops communication strategies and manages social media PR for the India region. Prior roles include Senior Account Manager at Adfactors PR, Head of Corporate Communication & Public Relations at Unimoni, and Manager of Marketing Communication at EbixCash, where responsibilities spanned from media relations and content management to crisis management and event planning. Aradhana began the career in public relations with Adfactors PR and has also gained experience in government communication at the Directorate of Public Relation, Chhattisgarh. Academic credentials include a PG Diploma in Public Relations and Corporate Communications from Xavier Institute of Communications and a graduation degree in Mass Communications from NSHM School of Management and Technology.