Greg Tarr is currently an advisor at Indigo Technologies, but they have also had an illustrious career as the Chief Strategy Officer at Karma Automotive. Greg started at Karma in April 2019 and served in that role until January 2021. In their role as CSO, Tarr reported directly to Karma CEO Dr Lance Zhou. Greg provided valuable insight and leadership for Karma's business model, strategic innovation and future product portfolio.
As Karma Automotive develops future vehicle programs across Electric Luxury Cars, Supercars, Commercial Vehicles and Technology Platforms, Tarr's strategic guidance strengthens the company's growing global presence and product development. A new range of battery electric vehicles (BEV) starts with the all-electric Karma Revero GTE, which launches in Spring 2021.
"Karma is reinventing the luxury electric category with innovation. Karma products intersect new mobility innovation, iconic/exclusive design and bespoke craftsmanship which converge to create the next generation of luxury electric cars, supercars and SUVs," says Tarr. "Karma will leverage its vast intellectual property portfolio and Southern California manufacturing facility, KICC, to partner with large OEMs and cutting edge startups to deliver the future of mobility for an enhanced customer experience."
Greg Tarr has a MBA in Global Investment and Strategy from Pepperdine Graziadio Business School as well as a B.A. in Marketing and Psychology from University of Colorado Boulder.