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Erik W. has a diverse background in marketing and demand generation with extensive experience in email marketing, customer experience, and conversion rate optimization. Currently, Erik W. serves at InBody USA focusing on demand generation and strategy since January 2023 and concurrently is involved with Earth Fare in brand marketing and customer loyalty since July 2021. Previous roles include lifecycle marketing at FlowCandy, email marketing at Family Meal, LLC, and growth optimization at Exactius. Erik W. has also held positions at The Molo Group, Element Designs, 7 Level Home, Earth Fare, and Zome, contributing to areas such as digital marketing, customer acquisition, and project management. Educational qualifications include a diploma in Paramedic Science from Florida Medical Training Institute and an Associate of Arts in Emergency Medical Technology from Gulf Coast State College.