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João Gonçalo Madeira is an experienced marketing professional currently serving as the Marketing Manager at IMPACT Commerce since March 2023. Prior to this role, João held multiple positions at Oracle from April 2019 to November 2022, including Technology & Systems Marketing Manager for Iberia, where responsibilities encompassed aligning marketing efforts, budget control, digital marketing campaigns, and brand awareness initiatives. João's earlier experience includes roles at Compta as Marketing and Communication Specialist, Product Marketing Specialist, and various marketing positions at Janela Digital and Expresso da Lezíria, showcasing a diverse background in marketing, communications, and journalism. Academic qualifications include a Postgraduate Degree in Branding and Content Marketing from Escola Superior de Comunicação Social, a Master's Degree in Communication and Journalism, and a Bachelor's Degree in Journalism from Universidade de Coimbra.