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Jim Reed is an experienced design professional with a strong background in user experience and interaction design. As a Senior Staff Interaction Designer at Illumina, Jim has honed skills in creating effective user experiences. Prior roles include Principal User Experience Designer at Informatica and Senior Staff UX Visual Designer at GE, where Jim contributed to both visual and interaction design projects. Jim also served as a User Experience Design Lead in a freelance capacity, as well as Creative Director at Traction, showcasing versatility and leadership in the design field.