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Luis Arce is an accomplished professional with extensive experience in marketing and sales management across various industries. Currently serving as Gerente de País and Gerente Comercial at ILG Logistics S.A. since August 2018, Luis has developed and executed a commercial strategy focused on optimizing sales management through analytical and technological tools. As a Consultor Especialista en Marketing Digital at Digitalquimia since February 2014, Luis has successfully monetized digital assets for clients, increasing revenue by 15-20%. Previously, as Gerente de Mercadeo y Ventas at Murolegno, Luis played a key role in product development, securing significant contracts that drove sales. Additionally, Luis served as Gerente de Mercadeo at Revista Summa, where Luis achieved notable cost reductions and revenue growth across Central America and the Dominican Republic. Luis holds an MBA in Industrial Management and Technology from INCAE Business School and a BS in Marketing with distinction from Universidad Interamericana de Costa Rica.