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Martin Hanna is currently an Advisor at IIoT World. Prior to this, they spent 25 years at Schneider Electric, where they were the Vice President of Analyst and Influencer Relations. In this role, they were responsible for creating and leading the company's first global Analyst and Influencer Relations program and team. Martin also drove significant improvements in thought leadership, awareness, leader rankings, engagements, short-list opportunities, and share of voice. In addition, they led the integrated communication strategy and plan for signature company events. Before joining Schneider Electric, they were an Account Supervisor at G&S Business Communications for 8 years.