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Preeti Virdi is an accomplished academic with extensive experience in marketing and education. Currently serving as an Assistant Professor and Chair of Executive Education at the Indian Institute of Management Visakhapatnam since June 2022, Virdi previously held a similar position at the Institute of Management Technology, Ghaziabad, from October 2021 to May 2022. Virdi's academic career began at Gian Jyoti School of Management, where Virdi was also an Assistant Professor from August 2010 to December 2013. Virdi earned a Ph.D. in Marketing from the Indian Institute of Technology, Bombay, between January 2014 and July 2021, following an MBA in Telecom, Marketing, and Finance from Symbiosis Institute of Digital & Telecom Management, Pune, completed from 2007 to 2009. Virdi's foundational education includes a BSc in Physics, Chemistry, and Maths from Panjab University, Chandigarh, attained from 2003 to 2006.