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Alex McPherson is the Managing Partner and Founder at Ignition Law, a unique law firm focused on entrepreneurship and technology. In addition, Alex is also the Entrepreneurship Expert at Saïd Business School at the University of Oxford, and a Partner and Co-Founder at Ignition Financial. Alex's background includes senior roles at Hogan Lovells and ExxonMobil, with a strong focus on corporate law, mergers and acquisitions, and start-ups. With a diverse educational background from the University of Oxford, Cass Business School, and BPP Law School, Alex brings a wealth of knowledge and experience to the legal and business world.