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Felix Muñoz is an accomplished professional in the field of marketing, holding the position of Associate Professor at IE Business School. Muñoz has served as an Advisor for a Marketing & Communication Consultancy and has also held significant roles within major corporations, including Integrated Marketing Communications Director at Coca-Cola Iberian Division and Marketing Communication Director at Coca-Cola. Additionally, Muñoz has extensive experience at Telefonica, where the titles held include Marketing Services General Director and Director General de Servicios de Marketing.