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Ananya Anubhav Saikia is a Product Manager at IDFC FIRST Bank since June 2023, specializing as the Product Owner for Refinance (Loan against Two-wheeler) and Direct Business, while also serving as a core campaign strategist and WhatsApp campaign specialist. Ananya effectively collaborates with cross-functional teams, including Data Engineering, Datalake, Campaigns, Marketing, Cross-Sell, and Sales. Previous experience includes roles as an Editor at Cactus Communications and as a Content Development Associate at BYJU'S, alongside a position as a Research Associate at Syngene International Limited. Ananya holds an MBA in Business Analytics from Symbiosis Centre for Management and Human Resource Development (2023), a Master of Science in Organic Chemistry from Vellore Institute of Technology (2018), and a BSc in Chemistry from Kirori Mal College (2015).