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Anna Grewe is currently working as a Senior CRM Manager at idealo internet GmbH. Prior to this role, Anna held positions such as Head of CRM & Performance Marketing at brands4friends, Team Lead Technical Marketing & Customer Insights at brands4friends / eBay Inc., and Marketing Project Manager. Anna has experience in disciplinary and functional leadership, Salesforce Marketing Cloud, budget planning, customer lifecycle initiatives, lead generation, and new customer acquisition. Anna also has a background in international marketing campaigns, market analysis, and CRM strategy development. Overall, Anna has a strong background in CRM and marketing across various industries and companies.