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Matías Carrocera is a Senior Account Director with extensive experience in developing B2C account PR strategies for various companies in Latin America. Matías has a background in crisis management, influencer marketing, brand launches, corporate communications, and content marketing. Matías has worked with companies such as Ideal, Storyteller and Business Expert, Betterfly, Zonic Group, Hill+Knowlton Strategies, MetLife, and more in various roles such as PR Manager, Corporate Communications Leader, and Account Director. Matías holds a Bachelor’s Degree in Communication from the University of Buenos Aires.