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Itziar Arriola Herce currently serves as Account Supervisor for HONOR Tech Brand at Ideal Axicom, a position held since April 2024. Prior experience includes Senior Account Supervisor at Sherlock Communications from March 2021 to February 2024, where responsibilities included public relations coordination for various LATAM accounts such as the Norwegian Seafood Council and Ellen MacArthur Foundation. Additionally, Itziar worked briefly as a Freelance Journalist focusing on sustainability for The HEINEKEN Company in March 2021, and as Account Director at Alterpraxis, overseeing communication strategies from November 2019 to October 2020. Earlier roles include International Editor for ¡HOLA! in Mexico and Latin America from July 2006 to August 2019, and positions at Editorial Televisa and REVISTA QUIEN. Itziar holds a degree in Communication with a focus on business and marketing from Universidad Iberoamericana.