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Natashia da Silva serves as the Head of Marketing at Ideal Health since July 2023, contributing to the digital healthcare transformation in the UK. Prior to this role, Natashia was a Marketing Specialist at Global Pricing Innovations from February 2022 to July 2023, focusing on cross-channel marketing strategies and lead generation. Previously, Natashia held the position of Head of Marketing at EcoTraining Field Guide and Nature Training from April 2017 to May 2019, where leadership and operational direction were emphasized. Natashia's career began at Tourvest IME, where Natashia advanced from Creative Coordinator to Marketing and Creative Manager between 2013 and 2016. Other notable experiences include roles as a Graphic Designer and various freelance positions, along with significant early career experience in training coordination and procurement. Natashia has an extensive educational background in digital marketing and media operations management, holding diplomas and degrees from The Digital Marketing Institute and Boston Media House among others.