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Will Bradford is a seasoned professional in creative strategy and business development, currently serving as VP of Creative Strategy & Biz Dev at REVEL Moments since September 2022, and as a Consultant at Iconic Saga. Bradford co-founded Creating Articulate Reach in January 2008, focusing on marketing, content, and branding. Previous roles include Consultant at Playmaker, Director of Lifestyle Marketing for the Detroit Pistons, and Director of Athlete Marketing and Creative Strategy for The Players' Tribune, where Bradford contributed to a successful exit to Minute Media. With a background in modeling, having been recognized as one of the Top 50 Male Models Worldwide, and an educational foundation that includes a BS in Management from Alabama State University and a Master's degree in Computer Science from Long Island University, Will Bradford has established a multifaceted career blending creativity and business acumen.