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Srushti Parihar is a seasoned marketing professional with extensive experience in brand management and strategy. Currently serving as a Senior Brand Manager at ICICI Prudential Life Insurance Company Limited, Srushti focuses on driving discovery and marketing campaigns through visually compelling designs. Previously, Srushti held the position of Senior Strategy Manager at Icestasy Projects Private Limited, where responsibilities included ideation and ensuring creative excellence across marketing initiatives. Srushti's career began as a Management Trainee in various roles, contributing to revenue model development, customer research, and operational efficiencies. Srushti holds an MBA in HR and Marketing from the Indian Institute of Management Raipur and a BCom in Accounting from Jai Narain Vyas University.