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Edeker, a 30-year veteran of Hy-Vee, has held positions at every level of the company during his career. He joined Hy-Vee as a part-time employee at the Chariton store and quickly moved up through the ranks, working at retail stores in four states before getting his first store director assignment at Columbus, NE in 1993. After just a year at the helm there, he was selected by his peers for induction to the Hy-Vee Hall of Fame as “Store Manager of the Year” – the first of his three Hall of Fame awards.

In 1995 Edeker was promoted to Hy-Vee’s corporate staff, serving as a Director of Operations overseeing stores in two different geographic regions. In 2004 he was elected Vice President, Marketing for the company; he moved up to Senior Vice President, Retail Operations in 2006, and in 2008 he became Executive Vice President, Chief Operating Officer. Stockholders elected Edeker to succeed Jurgens as President of Hy-Vee in 2009.

Edeker is a well-known figure in industry circles, having served on several national boards and advisory councils and as co-chair of the Associate Member Board for the Food Marketing Institute, the industry’s largest trade group. Earlier this year, Supermarket News magazine named Edeker one of five “Executives to Watch” for 2012. He also has been active in community affairs, including serving on the board of directors of Character Counts in Iowa.