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Regina Rakhlin is an experienced professional in digital strategy, user experience, and optimization, currently holding the position of Digital Strategy & Optimization at Hunter Douglas, Inc. since November 2021. With a robust background in UX and strategy acquired through continuous work at RD Digital since 2018, Regina has also served as CX Strategy & UX Director at Valtech from 2019 to May 2020. A significant tenure at Victoria's Secret Direct from 2002 to 2018 included roles as UX Director, Art Director in Internet Creative Services, Associate Art Director, and Web Designer. Earlier career experiences include serving as Art Director at Tiffany & Co. from 1998 to 2002 and as a freelance designer at L'Oreal S.A. in 1997-1998. Regina holds a Bachelor of Fine Arts in Graphic Design from the School of Visual Arts, earned between 1993 and 1997.