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Devon Heffer currently serves as the Director of Marketing Creative Services at WHEC, a role held since November 2024, following a tenure at TEGNA from November 2010 to November 2024 as Marketing Director at both WNEP and KYTX. During this period, Devon oversaw broadcast promotional and commercial materials while guiding on-air content and social strategy. Previous experience includes a position as Senior Marketing Producer at WCNC, where Devon achieved significant growth in viewership metrics. Devon also instructed a Sales & Promotions course at the Connecticut School of Broadcasting and contributed as a Promotions Producer at KNXV, launching early social marketing efforts. Devon's foundational experience includes significant roles at KSNV-TV, including Sr. Promotions Writer/Producer and News Producer, alongside education credentials featuring a Master's degree in English Literature from the University of Rochester.