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Aurélie Grouiller-Ruhland serves as a Content Strategist (Live Commerce Specialist) at HSE Home Shopping Europe GmbH since February 2019, leveraging expertise in omnichannel engagement and live shopping within the Beauty, Wellness, and Housewares sectors. Previously, Aurélie held the position of Senior Brand Marketing Manager at the same company, where key responsibilities included developing strategic brand strategies and overseeing brand launches. Prior roles include Senior Account Director at Hello München GmbH, Senior Account Manager at Havas Group, and Senior Key Account Manager at Mosaïk Communication in Morocco, among others. Aurélie's extensive experience spans diverse roles in consulting and account management, enriched by a comprehensive educational background from ESCP Business School, culminating in a Master’s Degree in Marketing and Communication.