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Tom Mills has been a leader in the Mystery Shop and Customer Experience Industry for over twenty-five years. In 2005, he formed what is now HS Brands Global, taking a national services company to operations in twelve countries. As the founding member of the Mystery Shopping Providers Association, Mr. Mills was inducted into the MSPA Hall of Fame in 2005. He created the mystery shopping industriesā€™ first web-based software platform, SASSIE. In 2004 he acquired a Private Investigators License in Nevada and became the first mystery shopping company in the US that could legally mystery shop in all 50 States.