Sandra Martín Fraile

Product Manager at Housell

Sandra Martín Fraile has extensive work experience in various roles and companies. Sandra currently works as a Product Manager at Housell, where they are responsible for defining new products, conducting user and market research, and analyzing data. Sandra also acts as a Product Owner, prioritizing the backlog in a team with engineers and designers.

Prior to their current role, Sandra worked at Eventbrite as a Business Analyst - Product Manager. In this position, they were responsible for integrating third-party content into the ticketea marketplace. Sandra implemented an API/xml integration to improve the purchase process and created a back office for event management.

Before Eventbrite, Sandra worked at ticketea by Eventbrite as a Growth & Performance Marketing Manager. Sandra supervised performance marketing channels such as PPC, affiliate marketing, remarketing, and email marketing. Sandra also managed marketing campaigns and implemented partners' pixels using GTM and GA. Prior to this role, they served as a Performance Marketing Specialist, responsible for affiliation, GAds, and retargeting campaigns.

Sandra's earlier experience includes working as a TD Affiliate Account Manager at TradeDoubler, where they provided support to advertisers in managing their affiliation programs and identified optimization opportunities. Sandra also worked as a Receptionist at Carlton Hotel and held marketing and communication roles as Responsable Comunicación y Marketing and Becaria de Comunicación y Marketing at Robert Bosch.

Overall, Sandra Martín Fraile has a strong background in product management, business analysis, performance marketing, and affiliation programs.

Sandra Martín Fraile has a diverse educational background with a focus on various fields. Sandra'seducation history can be summarized as follows:

In 2002, Sandra enrolled at the Universidad Rey Juan Carlos, where they pursued a degree in Publicidad y Relaciones Públicas (Advertising and Public Relations). Sandra completed their undergraduate studies in this field in 2007.

In 2010, Sandra sought to enhance their skills and knowledge in the field of marketing. Sandra enrolled at the Online Business School for a Postgraduate program in Search and Social Media Marketing. Sandra completed this program in 2011.

In 2020, Sandra decided to pursue a certification related to language education. Sandra attended the International House and obtained the Certificado International House de Profesor de Español como lengua extranjera (International House Certificate in Teaching Spanish as a Foreign Language).

In 2021, Sandra expanded their educational horizons in the field of international cooperation. Sandra attended Proade and successfully completed a course on Cooperación y voluntariado internacional (International Cooperation and Volunteering) at an advanced level.

Continuing their professional development in the field of product management, Sandra attended Domestika in 2022 and completed a course titled Introducción a Digital Product Management (Introduction to Digital Product Management).

Also in 2022, Sandra attended Reforge for a course called Product Manager Foundations, further honing their skills and knowledge in this area.

Overall, Sandra Martín Fraile has a well-rounded education history demonstrating their commitment to expanding their expertise in various fields such as advertising and public relations, marketing, language education, international cooperation, and product management.

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