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Wayne Ellis is a seasoned marketing professional with extensive experience in digital strategies and community engagement. Currently serving as the Marketing Director at HotTopics, Wayne leads initiatives within a global C-suite community that fosters connections among organizations and industry experts. As a Board Trustee for Impact Festival UK, Wayne oversees marketing, communications, and public relations, promoting ethical living in communities. Previously, as the Group Digital Leader at Hawksford, Wayne managed digital marketing strategies for an esteemed service provider. Wayne founded and directed Digiwot, a digital marketing firm aimed at supporting start-ups and entrepreneurs. Additionally, Wayne held significant roles at The Institute of Directors, where digital strategy and customer experience were paramount, and at McLaren Group, focusing on eCommerce management and business planning.