As vice president for Retail Marketing – Snacking and Entertainment, Henry Hsia is responsible for managing all brand-building marketing activities for the Hormel Foods portfolio of snacking and entertainment brands, including Planters®, Corn Nuts®, Hormel® Pepperoni, Hormel Gatherings® and Columbus® craft meats.
Hormel Foods is a global branded food company with over $11.4 billion in annual revenue across more than 75 countries worldwide. Hormel Foods is a member of the S&P 500 Index and has been designated a S&P 500 Dividend King. Its brands include Planters®, SKIPPY®, SPAM®, Hormel® Natural Choice®, Applegate®, Justin’s®, Columbus®, WHOLLY® Guacamole, Hormel® Black Label® and more than 30 other beloved brands. The company has been named on the “Global 2000 World’s Best Employers” list by Forbes magazine for three straight years, is one of Fortune magazine’s most admired food companies, has appeared on Corporate Responsibility Magazine’s “The 100 Best Corporate Citizens” list and was named one of America’s Most Responsible Companies by Newsweek, among other awards and accolades for its corporate responsibility and community service efforts.
Hsia joined Hormel Foods in 2018 as a marketing lead at Columbus Craft Meats, shortly after the company acquired the premium deli-meat enterprise, and was promoted to director of marketing in 2020. Prior to Hormel Foods, he established a track record of exceptional results in marketing leadership positions at Ghirardelli, Basic American Foods, Otis Spunkmeyer and Clorox. Hsia assumed his current role in 2022.
He graduated with a bachelor’s degree in business administration from Boston College, a Master of Business Administration degree from Cornell University and an executive certificate in management and leadership at the Massachusetts Institute of Technology.
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