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Yob Dippel is a seasoned professional with extensive experience in service design, user experience, and market insights. Currently serving as a Service Designer and Directieadviseur at UWV and as a Lecturer and Research Manager at Amsterdam University of Applied Sciences, Yob also runs Skyline Insights, focusing on urban development insights. Previous roles include Head of User & Market Insights at Emakina.NL, User Experience Designer at CareerFoundry, and Insights Consultant at The RepTrak Company. Yob's background encompasses strategic marketing at Bright River, customer insights management at Liberty Global, and digital media leadership at Kantar, along with a strong foundation in sports marketing at KNVB. Educational qualifications include an MBA from Erasmus University Rotterdam and various international marketing certifications.