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Mario Alberto Sánchez Pérez is a seasoned tech lead and digital marketing consultant with extensive experience in various roles since 2008. Currently serving as Tech Lead at Hogarth Worldwide since January 2018 and as a Digital Marketing Consultant at Servicios de Digital Marketing, Mario specializes in technical and strategic developments in digital marketing, eBranding, Business Intelligence, and Big Data. Previous positions include Director of Digital Marketing at Player Group, Chief Marketing Technologist at Dialectika, and IT Lead at Flock Advertising, where responsibilities encompassed managing large-scale digital projects and aligning IT strategies with business objectives. Mario holds a Postgraduate degree in Computer Science and a Bachelor's degree in Computer Science from Unidad Profesional Interdisciplinaria de Ingeniería y Ciencias Sociales y Administrativas.