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Analisa Tamayo Keef is an experienced Principal Product Manager at Hoag Health System since April 2023, overseeing Hoag Compass, a mobile app focused on preventative healthcare. Previous roles include Senior Director of Product at AllTrails, where subscription growth reached 62% YoY, and Director of Product at Zwift, where engagement metrics improved significantly. Additional experience includes leadership positions at Surfline Wavetrak, Inc., Facebook, the Los Angeles Times, ABC News, and Viacom, with a focus on product management across media and technology sectors. Analisa holds a Bachelor's degree in Anthropology from The University of Texas at Austin.