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Samantha Moore has extensive experience in public relations and communications, currently serving as Associate Director at H&M Communications since October 2019, where responsibilities include managing high-profile clients such as Zumba Fitness and Mondelez brands. Prior roles at BML Public Relations and Access Brand Communications involved creating strategic media pitches, managing teams, and executing successful PR campaigns for clients including Feld Entertainment and Philips. Samantha also founded the lifestyle blog Sparkle and Shine Sami, and has held various positions across different organizations, showcasing a diverse skill set in media relations, content creation, and event management. Samantha holds a Bachelor’s Degree in Journalism from Quinnipiac University, and foundational experience in customer service and social media coordination.