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The Product Management Team at Empresas Hites is responsible for overseeing the lifecycle of products across various categories such as male apparel, electronics, youth women's clothing, home décor, and telephony. This team identifies market trends, manages product lines, collaborates with marketing for effective promotions, and ensures product offerings align with customer needs and the company's strategic goals. They play a crucial role in maintaining Hites' position as a price leader and supporting its expansion within Chile.