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James Boughton is a seasoned professional in advertising operations and digital marketing, currently serving as Global Director of Advertising Operations at Highsnobiety and previously held the position of Senior Advertising Operations Manager. An entrepreneurial spirit, James founded commonlight and has experience as an owner, designer, and product specialist at Evil Inc. Other roles include ad operations at Johnston Press and digital campaign executive at Bauer Media. James earned a Bachelor of Arts in Commercial Video & Photography from the University of Derby and its School of Art & Design from 2003 to 2006.