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Eric Gunderson has held a variety of roles in the marketing and advertising industry since 1995. Eric started their career as a Senior Account Manager at Doe-Anderson Advertising. Eric then moved to Tradecast Securities as the Director of Marketing in 2000. In 2002, they became a Partner at Maverick Marketing & Media. In 2007, they founded Valeo Communications and Gunderson Marketing, where they served as President. In 2013, they became Founder & CEO of Guardian Owl Digital Boutique. Lastly, in 2019, they became CEO of High10 Digital.

Eric Gunderson attended Saint Xavier High School from 1986 to 1990, and then went on to earn a BS in Communications/Political Science from Bradley University between 1990 and 1994.