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Catarina Herdade is an experienced marketing professional currently serving as the Head of Marketing Laundry for Iberia at Henkel since January 2023. Catarina's extensive career at Henkel Ibérica Portugal spanned from October 2003 to December 2022, where roles included Head of Sales & Marketing for Beauty Care Retail, Head of Commercial Excellence, Marketing/Trade Marketing Group Manager, Brand Manager, and Assistant Brand Manager. Catarina holds a degree from Universidade Nova de Lisboa, completed between 1999 and 2003.