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Chen Scharf has extensive experience in performance marketing and digital strategy, currently serving as the Head of Performance Marketing at Flare since January 2020. Prior to this role, Chen was a Senior Marketing Campaign Manager at Puls, where responsibilities included collaborating with product and operations teams to optimize business outcomes through multichannel platforms such as Tableau and Google Analytics. Earlier experience includes positions as Digital Marketing Manager and Search Engine Marketing Manager at Universal McCann Digital, where campaign management and client success were key focus areas. Chen's career began as a Business Intelligence Analyst at Opisoft, engaging with Big Data and analytics. Chen holds a Bachelor's degree in Economics from The College of Management Academic Studies, obtained in 2016.