The Marketing and Communication team at Helaba is responsible for crafting and executing comprehensive marketing strategies and communication plans that enhance the bank's brand presence and engage various stakeholders. This team oversees public relations, social media, and internal communications, ensuring consistent messaging across all platforms while promoting Helaba’s innovative financial products and services. Their efforts support Helaba’s role as a leading financial partner in the regions it serves, as well as its commitment to community engagement and public welfare initiatives.