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Rebecca Cunningham is a seasoned market research expert with extensive experience spanning over two decades. Currently serving as a Subject Matter Expert in Market Research at Hearts & Wallets since February 2024, Cunningham previously held multiple leadership roles at T. Rowe Price, culminating as Director of Market Research, and at Sylvan Learning, where responsibilities included managing consumer insights and competitive intelligence. Contributions to the field were also evident during tenure as President of the Insights Association Mid-Atlantic Chapter and in key roles at Stanley Black & Decker, Life Technologies, and Information Dynamics, focusing on market analysis and research project management across various industries. Cunningham holds a B.S. in Cellular Biology/Neurophysiology and an MBA in Marketing from the University of Maryland.