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Heather de Armas is a skilled artist developer and manager with experience in various roles within the music and fashion industries. Currently, Heather serves at HDA Management, overseeing music distribution and artist development since June 2022. Previously, Heather worked as a Communications & Artist Development Manager as a freelancer, managing projects and finances related to artist releases and product lines. Other experiences include serving as an Account Executive at Fallon & Royce, an Account Associate at Haddad Brands, a Sales Intern at Place Showroom, and a Marketing Director at Quarter Moon Imports. Heather's early career included roles focused on event planning and retail, supplemented by an academic background in Entrepreneurship from Florida State University.