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Alexander Chao is an experienced SEM Specialist currently at Brkthru since December 2021, responsible for strategizing, managing, and optimizing SEM campaigns to boost conversions and reduce CPC for a diverse client base. Previous roles include Marketing Coordinator at Dynamic Blending Specialists, where Alexander achieved a 20% decrease in SEM costs while maintaining daily lead volumes through strategic optimizations. With a background in leadership as President of the UVU Marketing Association, Alexander increased club membership and event frequency, and gained experience as a marketing associate and social media manager in various companies. Alexander holds a degree in Marketing from Utah Valley University.