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Chloe Zuanich

Vice President at Havas Formula

Born and raised in Peru, Chloe Zuanich has a passion for exploring and immersing herself in new cultures, as evidenced by her love of travel. She loves to cook everything from scratch – from bread to pasta and mozzarella cheese – you name it, she’s cooked it. She’s an avid podcast listener, Peloton enthusiast, loves shopping for her wardrobe and home, and can’t resist a good dirty martini. Chloe is bilingual in English and Spanish.

With a decade’s worth of PR experience under her belt, Chloe has developed strong expertise in the QSR, consumer and lifestyle, health, entertainment, retail, and tech industries, among others. She has a passion for developing unique and creative campaigns for her clients and has managed day-to-day programs for brands like Rite Aid, Sears, Panda Express, Smashburger, and Merrell. Chloe’s vast skillset includes planning and execution of events, writing award submissions, brand messaging development, managing influencer programs, developing strategies for new product launches, and more. She is a strong mentor who deeply cares for the success of her team members, both professionally and personally.

Chloe is one of their most adaptable employees, having worked across several teams within the agency. She began her tenure at Havas Formula in 2013 as an intern in the San Diego office, moved to Chicago in 2017, and ultimately transitioned to Los Angeles in 2020. She was even selected to represent the agency internationally and worked in Havas Dublin in Ireland, helping launch the city’s first-ever Ice Bar activation. In her current role, Chloe oversees the Consumer LA division, playing a key role in program strategy and team development.

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