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The first outdoor apparel company built from the ground up for women

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Ariana Ferwerda
Co-Founder & CEO

Ariana Ferwerda

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Karelle Golda
Co-Founder
Kiley McKinnon
Co-Founder
Brenna Carlyle Duff
VP of Product and Creative Director
Lindsey Kawamura
Head of Product Development & Production
Lindsey Tannenbaum
Digital Director
Rob Hayes
Vice President Operations
Malin Cazon Eriksson
Design Director
Ivonna Young, MBA
Head of Marketing