The Marketing and Communications team at Half Price Books is responsible for promoting the company's unique mission and values, driving customer engagement, and enhancing brand awareness. This team manages advertising campaigns, internal and external communications, creative direction, trend analysis, and digital marketing efforts to support both in-store and online sales. They ensure consistent messaging across all platforms, fostering a strong connection with the community and upholding the company’s commitment to literacy, environmental sustainability, and employee-centric culture.
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