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Danielle Dawson is an accomplished professional with extensive experience in operational excellence and business transformation within the retail sector. Currently serving as Director of the Center of Excellence at GMG since September 2022, Danielle previously held key leadership positions at Landmark Group, overseeing a major transformation initiative that enhanced operational efficiency across 140 stores in the GCC. With a background that includes pivotal roles at Capgemini and Tesco PLC, Danielle has successfully managed numerous large-scale projects, such as implementing RFID technology for stock management. Education includes a degree in Business, Economics, and Social Studies from Trinity College Dublin.